decentralized e-commerce review and sentiment analysis platform leveraging blockchain for enhanced transparency and customer insights
Karuna R,Kesavaraj J,Santhosh Rajan E
Published in International Journal of Advanced Research in Computer Science Engineering and Information Technology
ISSN: 2321-3337 Impact Factor:1.521 Volume:6 Issue:3 Year: 19 April,2025 Pages:2002-2006
Abstract
The E-commerce Website is a comprehensive software designed to streamline the review and sentiment analysis of the customer insights. It involves two ecommerce websites, each with its own web application. Customers can browse, purchase, and review products, while product owners can view reviews from both sites in one place. Admins are responsible for authenticating users and product owners. To ensure security and transparency for product uploads, providing an immutable record that verifies authenticity and prevents unauthorized modifications by using Blockchain technology. Customers can check product details on the blockchain, enhancing trust in their purchases. Further sentiment analysis categorizes reviews as positive or negative helping customers make informed decisions and enabling product owners to analyse customer feedback. This system allows product owners to compare reviews across both platforms, identify trends, and gain valuable insights into customer perception, ultimately improving transparency, security, and trust in e-commerce interaction.
Kewords
Authentication, Blockchain, Transparency, Sentimental analysis
Reference
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